With a combined human capital in excess of 5.5 billion and growing, Asia & Africa are shaping the global demand with the large consumer base they have to offer. While the consumers in more developed parts of the globe always have had access to high quality innovative products that one uses in everyday lives, a large part of the less affluent and under privileged but growing population across Asia & Africa, have been denied this. The products were conceived and developed, keeping the more affluent consumer in focus and then handed down to the less privileged at unrealistic and unreasonable prices.

We at STÄRKE are committed to bring about a quantum change in the way products are developed and made available to consumers across Asia & Africa - bit by bit, country by country, one person at a time. Our vision is to provide the consumers with products imbibed with our values offering highest technology standards and performance but most significantly at a prices that they can afford, empowering them to make their everyday life, better.